Trump's positions on immigration would probably last about as long as Trump Vodka and Trump Steaks.
But his dangerous treatment of critical journalists, protesters, and anyone else who believes they have a right to be free from violence while saying negative things about him - that isn't going anywhere. It is only going to get worse.
The GOP primary has offered plenty of bad options, but the threat posed by Trump is now proving to be second to none.
The GOP will have to commit suicide on national television to stop him, but the alternative is failing the American people on a scale unknown in the modern era.
So here's hoping they find the courage, and the news media helps them find it by finally doing its damn job.